Media Communication Courses

BRCT 220 Context of Broadcasting (3)
This course investigates the role, principles, practices and history of radio/television industries and other communication media technologies in the United States and around the world. Prerequisite: COMM 110. Offered Fall 2006; then offered Spring 2008 and alternate Spring semesters thereafter.
 
BRCT 240 Applied Radio/Television (1-3)
Participation on the College radio station and on television crews in various areas from script writing to editing, including a study of production technique and recent innnovations in equipment and methodolgy. Repeatable to six hours. Offered each semester.

BRCT 320 Radio Production (3)
Production of various types of audio and radio program units. Emphasis on studio program production, concepts, policies and practices suitable for religious and other broadcasts. Laboratory experiences offered with modern audio equipment; training offered on College radio station. Recommended to students joining the Malone College Radio staff. Offered Spring 2007 and alternate Spring semesters.

BRCT 321 Television Production (3)
Production of various types of television and video programs. Emphasis on studio program production, concepts, policies and practices suitable for religious and other broadcasts. Laboratory experiences offered with modern television equipment. Prerequisites: BRCT 220, 320 or permission of the instructor. Offered Spring 2008 and alternate Spring semesters.

BRCT 330 Radio and TV Announcing (3)
Presents theories, principles and skills for a variety of verbal presentations which are broadcast oriented, although applicable to many venues. Writing and speaking skills are developed and employed in most exercises. Laboratory experiences offered with modern audio and television equipment; training offered on the Malone College Radio station. Recommended prerequisite: BRCT 220 and some word processing experience. Recommended to students joining Malone College Radio staff. Offered Spring 2007 and alternate Spring semesters.

BRCT 340 Applied Radio/Television (1-3)
Participation on the College radio station and on television crews in various areas from script writing to editing, including a study of production technique and recent innovations in equipment and methodology. Repeatable to six hours. Prerequisites: BRCT 220 and BRCT 320 or 321. Offered each semester.
 
MDCM 311 Digital Cinema Production (3)
An introduction to the technical and aethetic aspects of narrative digital cinema, including visual storytelling, field and studio lighting and production, non-linear editing, camera motion, storyboarding, sound recording, sweetenings and editing, and production management. Offered Fall 2009 and alternate Fall semesters.
 
MDCM 321 Electronic Publishing (3)
This course will introduce students to the expanding field of interactive multimedia in CD ROM publishing, Computer Assisted Training, Web Site Development and related ventures. Students will learn basic interactive media concepts, project development and scripting to design presentations, training, educational and entertainment materials. Also covered is the development and publishing of HTML based Web pages and sites. Students will learn the basic skills of hypertext scripting and create a web site. Prerequisite: COMM 110. Offered each Spring semester. 
 
MDCM 413 Broadcast Journalism (3)
This course covers electronic journalism from basic news-writing skills to performance techniques. Story structure, leads, language, as well as who, what, where, and when, are discussed. Attention is paid to libel, quotations, ethics, and special segment assignments. Students will study radio writing, sources, actualities, interviewing, editing, field reporting, and studio newscasts. Also covered will be television writing to picture, editing, imaging, scripting, beat assignments, as well as putting a newscast together. Prerequisite: BRCT 220 or permission of the instructor. Offered fall 2008 and alternate Fall semesters.
 
MDCM 424 History and Theory of Film (3)
This course will explore the historical developement of cinematic conventions and the theories that critics and film makers have developed to explain, provoke, and alter those conventions. Students will view films and read essays about film the course examines the ways that cinematic technologies and devices have shaped the stories, themes, industries, and audiences that permeate contemporary film. Offered Fall 2008 and alternate Fall semesters.
 
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