Public Relations Concentration -
Communication Arts Major
Whether in corporate or non-profit settings, public relations involves planning, writing, and speaking to promote the best interests of an organization.
Prepare for positions in fundraising, promotion, event planning, advertising, marketing, community affairs, and many more diverse fields as you connect with real clients using knowledge from the classroom.
Spotlight
"The Comm Arts program made me well-rounded and ready to jump into the marketplace..."
- Ruth Lang '08
Communication Arts (BA) 2008
A concentration in Public Relations consists of the following:
30 hours in the following core courses:
- COMM 110 - Communication Skills
- COMM 230 - Mass Media and Society
- COMM 312 - Communication Theory
- COMM 320 - Theory and Practice of Groups
- COMM 430 - Internship
- COMM 460 - Senior Capstone
- JOUR 220 - Context of Journalism
- THEA 220 - Introduction to Theatre
One course from among:
- CMST 230 - Argumentation
- COMM 220 - Oral Interpretation
- SPCH 220 - Public Speaking
- SPCH 340 - Forensics
- SPCH 342 - Debate
- THEA 320 - Acting I: Fundamentals
One course from among:
21 hours from among:
- PREL 330 - Public Relations
- PREL 410 - Advanced Public Relations Writing
- PREL 425 - Public Relations Crises and Campaigns
Two courses from among:
- ENG 311 - Expository Writing
- JOUR 320 - Writing for Media
- JOUR 332 - Desktop Publishing
- MDCM 321 - Electronic Publishing
Two courses from among:
