Malone University Named One of Constant Contact’s All Stars
March 26, 2013 | Release # 6587
Malone University has received the 2012 All Star Award from Constant Contact®, Inc. Each year, Constant Contact bestows the All Star Award to a select group of businesses and nonprofits who are successfully leveraging online marketing tools to engage their customer base, and drive success for their organization. Malone University's results ranked among the top 10 percent of Constant Contact's international customer base.
"We're happy to be recognized by Constant Contact for achieving strong marketing results and connecting with our alumni," said Deb Robinson, director of alumni and parent relations. "Constant Contact's tools have helped us stay connected to our alumni and parents in new ways through two highly successful and interactive e-newsletters."
Constant Contact customers using either the company's Email Marketing or EventSpot tools are eligible for this award. Constant Contact looked at the following criteria to select this year's All Stars:
Level of engagement with email campaigns and eventsOpen, bounce, and click-through ratesEvent registration ratesUse of social sharing featuresUse of mailing list sign-up toolsUse of reporting tools
"We're always delighted when small businesses and nonprofits are successful," said Gail Goodman, CEO of Constant Contact. "We're honored to recognize Malone University as an All Star, and to be able to shine the spotlight on its achievements in 2012."
About Constant Contact®, Inc.
Constant Contact wrote the book on Engagement Marketing™ – the new marketing success formula that helps small organizations create and grow customer relationships in today's socially connected world. More than half a million small businesses, nonprofits and associations worldwide use the company's online marketing tools to generate new customers, repeat business, and referrals through email marketing, social media marketing, event marketing, local deals, digital storefronts, and online surveys. Only Constant Contact offers the proven combination of affordable tools and free KnowHow®, including local seminars, personal coaching and award-winning product support. The company further supports small organizations through its extensive network of consultants/resellers, technology providers, franchises and national associations.
Malone University, a Christian university for the arts, sciences, and professions in the liberal arts tradition, affiliated with the Evangelical Friends Church, awards both undergraduate and graduate degrees in more than 100 academic programs. Malone has been recognized by the prestigious Templeton Foundation as a leader in character development, as one of Northeast Ohio’s Top Workplaces by the Cleveland Plain Dealer, and is ranked among the top colleges and universities in the Midwest under the category Regional Universities according to U.S.News & World Report's America's Best Colleges 2013
Suzanne Thomas, APR
Director of University Relations
2600 Cleveland Avenue N.W., Canton, OH, 44709